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Answer

How do I warm up a new X account before launching?

Short answer

X publishes no warm-up rule at all — the only numbers are daily caps of 50 posts, 200 replies, 500 direct messages and 400 follows, and none of them are confirmed for a new account, so treat them as a ceiling rather than a schedule.

An unlit brass lantern and a coil of rope resting on a folded blanket in low light.
Checked 2026-10-31. Every figure here is either measured by us or read from the primary source listed at the bottom of the page.

What X actually publishes

There is no published figure for how many days a new account should sit before it posts about a coin. What X documents is a set of daily caps — 50 posts, 200 replies, 500 direct messages and 400 follows — and those numbers are not confirmed for any particular account. Read them as a ceiling you stay well under, not a target you approach.

The rest of the policy material is a list of behaviours that get an account restricted: follow churn, buying followers, scripting posts through the API, posting the same text repeatedly, and paid promotion without a visible disclosure.

  • Treat 50 posts, 200 replies, 500 DMs and 400 follows a day as a ceiling, not a schedule.
  • Follow churn, bought followers, scripted posting and duplicate posts are each named as prohibited.
  • Paid promotion needs a tag people can see, such as #ad.

A two-to-three week ramp

Two to three weeks of ordinary posting is the common advice, and the useful part is not the waiting. It is that the account ends up with a history of posts that are not about a coin. An account whose whole timeline starts three days before a launch reads as a shell, and nothing in the caps prevents that impression. Reply to people, quote work you did not write, ask questions, and let the coin arrive late in that record rather than first.

Keep the profile pointed at one place. Change the link once, when there is something to change it to.

  • Post before you have anything to sell: replies, questions, other people's work.
  • Do not copy the same text across several accounts — duplicate posts are removed from search, so the reach you were hoping for disappears.
  • Build a timeline a stranger could read in a minute and still believe.

What a warm account is actually worth

A warm-up buys evidence, not reach. The measured differences that exist are between channels, not between follower counts: coins advertised on Telegram graduated at 1.485% against 0.166% for X, an 8.94x gap. A website on its own barely moved the graduation rate. Follower numbers do not appear in any of those figures.

That is worth knowing before you spend three weeks chasing a number that no source tests. An account with real replies is doing something a bought audience is not, and the bought audience actively damages the thing buyers look at, which is the ratio of engagement to follower count.

  • No source publishes a follower threshold, because a count is not a graduation input.
  • Bought followers make the engagement ratio worse, which is the measure people actually read.
  • In the US, buying fake indicators of influence for a commercial purpose is unlawful under 16 CFR 465.8.

Related questions

Is there an official warm-up period?

No. X publishes daily caps and prohibited behaviours, not a waiting period, and those caps are unverified for individual accounts.

Does a new account get fewer replies per day?

The commonly cited figure is 200 replies a day, but it is not confirmed. Stay well under it for the first weeks rather than testing the edge.

What happens if I post the same launch text from five accounts?

Duplicate posts are removed from search, so the accounts still exist but the posts stop being findable.

Where to go next

If the brand and the page are what is stopping you

Mint a Brand draws the icon, banner and stickers, builds the token site on its own subdomain and prepares the launch for your wallet to sign, for $30. Your wallet pays the network fee and is the creator of record.

Start a launch   What a launch costs

Sources

  1. X limits and daily caps
  2. X follow limits
  3. 16 CFR Part 465, rule on fake indicators of influence

Checked 2026-10-31 · nothing here is financial advice, and most meme coins go to zero.

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